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What Does A Business Plan Consultant Do?

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Serious entrepreneurs usually turn to business plan consultants. A specialist will assemble an objective financial and marketing model, conduct market research and analysis, and formulate or refine your business growth strategies.  The Role Of A Business Plan Consultant Explained.  With so many ...
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How To Write A Business Plan

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Ask the experts, and they'll tell you that any company serious about its trade will not operate without a business plan. The document defines your core activities and objectives. It can help steer your business in the right direction.Writing a great business plan can also attract the right ...
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You Turn Me Right 'Round Baby, Right 'Round

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The biggest area of turn-key businesses is franchises. There is a franchise for every industry in the world and they are fairly easy to acquire and come with practically a pop out of the box pre-assembled system. McDonald’s is a prime example. In fact, a $40 billion, 28,707 strong example. There ...
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Expand the Life of Your Business

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Today I'm going to talk about the life cycle of a business and how to get the most out of each cycle while also extending the lifespan of your business. The four different stages of a business life cycle are:InfancyAdolescenceGrowing PainsMaturityWe’ll talk a little about what each of these cycle’s ...
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Are You Aiding & Abetting E-Myths?

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We are going to embark upon a journey through the world of e-myths and debunk them to help you avoid falling into the e-myth trap.First, let’s take a minute to talk about what an e-myth is. An entrepreneurial myth, or e-myth, is an assumption that anyone can succeed at business with: Desire Some ...
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Put Them in a Trance

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We’re going to go through the 5 essential keys to a successful and reusable marketing campaign launch. Once you have these basics down, you can use them over and over again.The 5 essential keys are: Define your Unique Selling Proposition (USP) Put an effective sales offer to work Avoid the ...
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Do It Like the Big Dawgs!

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Today we’ll take a look at how the kings of industry wine, dine, and otherwise cajole prospects.Most successful professionals use a series of information-based ads that build emotion and a call to action. These are much more effective than standard company branding advertisements. The same ...
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Telemarketing is NOT the Anti-Christ

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Today you’ll learn how to use direct mail marketing and, yes, telemarketing to your full advantage. I know, the word “telemarketing” might as well be four letters, but there is a way to help customers feel like they are getting personal attention and keep them from blocking your number! With the ...
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PR Equals Free Publicity

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There are three key areas of public relations you can use to boost your advertising results ten-fold over your paid advertising.The key to public relations lie in:Public relation or publicityMerchandisingPromotionsWith a solid plan in place that encompasses all these areas, you’ll have a great ...
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How Well Do You Know Your Vendors?

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It’s extremely important to build relationships with your vendors and those around you can bring in new customers/clients and increase awareness of your company branding.The people you work directly with on your products and services are really the ones with the most to gain when you find success. ...
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Gather the Troops

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Today I'd like to chat about the different types of support staff you need and what makes them so important. There are essentially three key roles that need to be filled to set your business up for success:The TechnicianThe ManagerThe EntrepreneurAll of these roles need to be played simultaneously ...
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Good Advertising - Make it Pop!

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There are 5 major components to good advertising copy: (The order of these is essential to success)Command AttentionShowcase Benefits of Products/ServicesProve the BenefitsPersuade People to Embrace the BenefitsCall to ActionAdvertising is sales in print. So, you need to think about the unique ...
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